The Private Postman: The Ex‑Postie Transforming London’s Leaflet Industry with One‑Step Precision

May 26, 2026

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5 min read

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Redefining Leaflet Distribution in the Modern Marketing Landscape

The Strategist – 2026 is proud to recognise The Private Postman Ltd as this year’s Best Marketing & Advertising Firm of the Year. Founded in 2009 by former Royal Mail postman Mark Redmond, the company has reshaped one of the most traditional corners of marketing: door‑to‑door leaflet distribution. Today, The Private Postman stands as London’s most advanced and trusted provider in the sector, combining human expertise with cutting‑edge technology to create a level of accuracy the industry has never seen before.

A Founder Who Started with £20 and a Realm of Paper

Mark Redmond's journey from postal worker to industry innovator is rooted in on‑the‑ground experience. After years with Royal Mail, he saw first-hand the limitations of legacy systems used for tracking and verifying leaflet delivery. With just a small amount of personal capital and a determination to build a better system, he launched The Private Postman. Since then, he has grown the company into London’s top specialist in leaflet distribution, delivering well over a million leaflets weekly for local independents and national brands alike.

The company’s growth has been driven by a simple proposition: deliver marketing materials with total accuracy, transparency and reliability. This focus has pushed The Private Postman to the top of London’s competitive market and established its reputation as a trusted partner for businesses across the capital.

CORE One Step: Precision That Rewired a £35 Billion Global Industry

The Private Postman’s biggest breakthrough is CORE One Step, a proprietary tracking software engineered to verify leaflet delivery to a single human step. Traditional GPS systems can be metres off target, drifting into roads, roofs or public spaces. For marketers who rely on proof of delivery, that margin of error can undermine campaign results and client confidence.

CORE One Step, developed exclusively in-house, solves this longstanding issue by offering the most precise door-to-door verification system ever used in leaflet distribution. This innovation has positioned The Private Postman as the UK’s most advanced leaflet distribution network and a genuine pioneer in physical marketing technology.

Why Precision Matters

Accurate, verifiable proof of delivery that clients can trust
Real‑time client updates through the TPP CORE Live system
High‑resolution GPS files for every completed campaign
Reduced waste through highly targeted mapping

This transparency has become a defining differentiator for the brand and a major reason businesses continue to rely on The Private Postman for long-term campaigns.

A Fully Integrated Service: Design, Print, Distribution

The Private Postman goes far beyond simple leaflet drops. Its end‑to‑end service supports clients from the earliest concept stages of a campaign through to printing, warehousing and final delivery.

Bespoke leaflet design consultation
Access to competitive printing rates via major UK and European print houses
Secure leaflet storage in London-based facilities
Strategic advice to maximise campaign ROI

The company’s dedicated account management team works closely with founders, CMOs and local business owners alike, ensuring that campaigns are targeted, strategic and results‑focused.

A Workforce Trained to Exceptional Standards

The Private Postman accepts only a small percentage of those who apply to join the delivery team. Each distributor is trained to Mark Redmond’s original Royal Mail standards—an approach that ensures quality, consistency and care in every delivery. This commitment to training helps the business maintain its impressive delivery accuracy across a broad range of London postcodes.

Expanding Beyond London: The Future of The Private Postman

With a growing list of investors and strong interest from major software firms, The Private Postman is preparing for the next phase of its evolution. The company plans to take its CORE delivery software to Dragons’ Den in 2027, aiming to roll the technology out nationwide and, ultimately, worldwide.

The team believes there is a Private Postman for every town with a letterbox—and the demand from software partners and business investors suggests the ambition is well within reach.

Supporting Small Businesses and Major Brands Alike

While The Private Postman works with some of the biggest names in the UK, it remains deeply committed to supporting small business owners in London. Its approach to targeted mapping—built on a bespoke system that includes only verified residential addresses—helps small firms reduce waste and optimise their advertising spend.

This is one of the reasons the company continues to be celebrated as both highly innovative and highly accessible, serving clients of all sizes with equal care.

A Trusted, Sustainable and Transparent Model

The Private Postman’s operations prioritise transparency and sustainability. Leaflets are delivered by foot, requiring no additional power sources, and print partners use sustainable, FSC‑certified paper and eco-friendly inks. The company also supports the Love Paper campaign, promoting environmentally responsible printing.

An Award-Winning Brand Shaping the Future of Physical Marketing

As physical marketing continues to evolve, The Private Postman stands at the crossroads of tradition and innovation. By combining expert human distribution with world‑leading software precision, the company is redefining what businesses can expect from leaflet marketing.

It is this blend of innovation, expertise and trust that makes The Private Postman a deserving winner of Best Marketing & Advertising Firm of the Year at The Strategist – 2026.