Simon&Co: Elevating Global PR with Purpose, Strategy and Human-Centred Communication

April 25, 2026
5 min read
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Celebrating Excellence: Simon&Co Wins Best PR and Communications Agency – Switzerland

As part of the Global 100 – 2026 awards, Simon&Co has been recognised as the Best PR and Communications Agency in Switzerland. This distinction highlights the agency’s dedication to purposeful communication, long-term brand development and a uniquely human approach to public relations. Built on strong values and an unwavering commitment to client empowerment, Simon&Co stands out as a leader in modern strategic communications.

A Global Approach with Swiss Precision

Headquartered in Lausanne, Simon&Co has established itself as a global public relations and communications powerhouse. With offices in Zurich, Sion, Paris, London and Madrid, the agency connects clients to influential markets across Europe while keeping a deep understanding of local nuances. Its reach extends through collaborations with global networks and strategic partners, ensuring that each project benefits from international insight and multilingual expertise.

Driven by Vision and Experience

The agency was founded in 2015 by Virginie Simon, a seasoned public relations strategist with more than a decade of experience navigating complex communications landscapes. Her career began at the Federal Office of Public Health during a national health crisis and led to roles supporting multinational launches and high-profile campaigns. Her expertise in brand development, reputation management and crisis strategy forms the bedrock of Simon&Co’s approach.

Virginie’s philosophy centres on empowering clients. She believes in coaching rather than control, equipping organisations with the tools they need to communicate authentically and sustainably. Her people-first perspective continues to guide the agency’s growth and recognition across the PR sector.

A Human-Centred Philosophy

What sets Simon&Co apart is its commitment to meaningful, sustainable communication. The agency rejects one-size-fits-all solutions in favour of tailored strategies designed to strengthen long-term brand reputation. Their work emphasises relationships—between brands and consumers, between leaders and teams, and between organisations and the communities they impact.

One of the agency’s most distinctive contributions is its focus on mental health in corporate environments. As an official partner of a mental health initiative, Simon&Co supports workplaces in addressing burnout, depression and internal communication challenges. This unique expertise bridges communication strategy with employee wellbeing, reinforcing the agency’s reputation as a pioneer in purpose-driven PR.

Comprehensive, Insightful Services

Simon&Co offers a robust suite of services that reflect its broad capabilities and international experience. These include:

  • Media relations to elevate brand presence
  • Reputation and crisis management
  • Communication strategy and planning
  • Digital and influencer engagement
  • Corporate and brand development
  • Coaching and training for internal teams

By combining strategic insight with cultural adaptability, the agency ensures that clients—from startups to multinational corporations—receive communication solutions that reflect their identity and ambitions.

Award-Winning Excellence

Simon&Co’s reputation for innovation and excellence is reflected in the many accolades it has received over the years. Alongside this year’s Global 100 recognition, the agency has earned multiple awards from international bodies, celebrating its leadership in PR, strategic communication and brand advisory services. These awards highlight not only the agency’s technical skill but its commitment to impact, integrity and meaningful communication outcomes.

A Partner for Sustainable Growth

Simon&Co understands that effective communication is a cornerstone of business growth. Their work is grounded in long-term thinking: building trust, elevating brand identity and empowering client teams. This sustainable methodology has positioned the agency as a trusted advisor for organisations looking to expand their visibility and influence in Switzerland and beyond.

Through close collaboration with international networks and leading PR partners, Simon&Co ensures its clients benefit from a global perspective supported by local expertise. Whether launching new products, navigating complex markets or strengthening brand reputation, the agency provides the strategic foundation necessary for measurable success.

Looking Ahead

With its forward-thinking approach and exceptional leadership, Simon&Co continues to shape the evolving world of communications. The agency’s combination of strategic intelligence, creative storytelling and human-centred values makes it a standout choice for organisations seeking meaningful engagement with their audiences.

As the Best PR and Communications Agency – Switzerland for 2026, Simon&Co exemplifies what modern PR can achieve when built on authenticity, expertise and purpose. Their work not only elevates brands but reshapes the standards of the global communications industry.

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Emily Lloyd
Chief Writer, GPMG